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Meineke

Category
Founder
Sam Meineke
Home Office Location
Charlotte
Company Founded
1972
Began Franchising
1972
Industry
Aftermarket automotive industry
Industry Size
$329B
Veteran Discount
50% reduction in royalty for the first 6 months
Group Health Insurance
Yes
Company Units Open
0
Franchise Units Awarded All Time
800
Franchise Units Awarded Last 12 Months
25
Franchise Units Open
702
Number of franchisees
256
Desire to scale / multi-unit ownership
Relationship Builder
No Industry Experience Required
Operations Focused
Leadership Skills
Business Acumen

Brand Summary

Meineke is a premier automotive maintenance and repair franchise that excels in providing top-notch brake services, maintenance, and general repairs. With a strong focus on customer attraction and retention, Meineke leverages extensive marketing strategies such as national TV commercials, direct mail campaigns, online search engine marketing, and social media outreach. As part of Driven Brands, the largest automotive franchise portfolio in North America, Meineke stands out in the industry by offering cutting-edge technology solutions. Franchise owners benefit from advanced virtual management dashboards that empower them to oversee operations efficiently and effectively, even without prior automotive knowledge. Utilizing technology across various aspects, including marketing, fleet management, operations, real estate, and strategic planning, Meineke ensures high market visibility and customer loyalty. Today, Meineke boasts a diverse network of franchise owners, with nearly half of the system consisting of Multi-Unit Operators. Many successful franchisees have joined the Meineke family with backgrounds unrelated to the automotive industry, demonstrating the accessibility and profitability of this franchise opportunity. By embracing technology and innovation, Meineke equips franchise owners with the tools and support needed to thrive in the competitive automotive market. Joining Meineke means gaining access to a proven business model, comprehensive training, and ongoing support to achieve success in the automotive maintenance and repair sector.

The Numbers

$226,774 – $580,818
Investment Range
$1,284,137
Avg Revenue – Top 50%
$279,645
4 Wall Avg EBITDA – Top 50%
5%
Royalty
Included all local and digital marketing
Brand Fund
$500,000
Financial Requirements

DISLAIMER: *REFER TO MOST RECENT FRANCHISE DISCLOSURE DOCUMENT ITEM 19. THIS INFORMATION MAY HAVE CHANGED SINCE FIRST PUBLISHED. WE RECOMMEND THAT YOU ALWAYS VERIFY FEES, INVESTMENT AMOUNTS, AND OFFERS FOR THE FRANCHISE OPPORTUNITY DIRECTLY WITH THE FRANCHISOR PRIOR TO DECIDING TO INVEST.

Franchise Features

Technology driven customer service tools
Household name recognition
White glove customer service
Doing car care right
Nationwide footprint

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Frequently Asked Questions

DO THEY OFFER FINANCING TO HELP BUY THE FRANCHISE?

No 3rd party vendors

Project Visualizer, Job Management, Scheduling, CRM, Inventory Management, Billing, Logistics and Customer facing

Yes

50% reduction in royalty for the first 6 months

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