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Lawn Doctor

Category
Founder
Scott Frith
Home Office Location
Holmdel, NJ
Company Founded
1967
Began Franchising
1967
Industry
Lawn Care/Treatment & Pest Management
Industry Size
$80 Billion
Veteran Discount
10% Discount on IFF
Group Health Insurance
Yes
Company Units Open
1
Franchise Units Awarded All Time
850
Franchise Units Awarded Last 12 Months
25
Franchise Units Open
655
Number of franchisees
255
Relationship Builder
No Industry Experience Required
Values Outstanding Customer Service
Community Centric
Leadership Skills
Business Acumen

Brand Summary

Lawn Doctor is the ultimate destination for top-notch lawn treatment and care services, focusing on fertilization, weed control, seeding, and pest management. Our unique approach positions us as a “lawn spa,” offering a luxurious experience for lawns. With over 55 years of expertise, our proven franchise model has consistently ranked among Entrepreneur’s Top 500 for an impressive 46 years. Our commitment to innovation in equipment technology, personalized products, and exceptional service has established us as a nationally recognized brand with a local touch, expanding steadily by partnering with trusted local experts. We prioritize providing a superior customer experience and offer franchisees a compelling value proposition, including corporate-driven marketing support, an in-house call center for sales assistance, and cutting-edge technology and equipment for efficient business operations. Our home-based business model eliminates the need for costly retail locations, making it a scalable and lucrative opportunity without requiring previous industry experience. Moreover, the addition of our holiday lighting service line, Holiday Lighting Heroes, ensures year-round revenue stability and enhanced employee retention, regardless of market conditions or climate challenges.

The Numbers

$150,070 – $177,052
Investment Range
$1,130,477
Average Gross Sales
85.4%
Average Gross Profit
10% Royalty on gross
Royalty
30K minimum spend, or 10% of gross sales
Brand Fund
$200,000
Financial Requirements

DISLAIMER: *REFER TO MOST RECENT FRANCHISE DISCLOSURE DOCUMENT ITEM 19. THIS INFORMATION MAY HAVE CHANGED SINCE FIRST PUBLISHED. WE RECOMMEND THAT YOU ALWAYS VERIFY FEES, INVESTMENT AMOUNTS, AND OFFERS FOR THE FRANCHISE OPPORTUNITY DIRECTLY WITH THE FRANCHISOR PRIOR TO DECIDING TO INVEST.

Franchise Features

Backed by Happinest Brands
Proprietary equipment, best in class
Outstanding item 19
Best customer retention in the industry
Proven lead generation program with In House sales center

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Frequently Asked Questions

DO THEY OFFER FINANCING TO HELP BUY THE FRANCHISE?

No

Project Visualizer, Job Management, Scheduling, CRM, Inventory Management, Billing and Logistics

Yes

10% Discount on IFF

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